FOLK

New Folk Store – Shepherd Market

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Here she is…, after a few weeks of hard graft we’ve opened the doors of our fifth store in Mayfair.

The 800 sq ft store is on the site of the old Georgina Goodman unit on Shepherd Market and will sell Folk’s full range of menswear and shoes for both men and women.

Shepherd Market is in the heart of Mayfair, a bit like Lambs Conduit Street, is a bit of a hidden gem tucked away in between Curzon Street and Piccadilly. Its got an eclectic mix of independent shops and restaurants that give it a village vibe which is why we chose it.

The store design has similar elements to the existing stores with the use of wood cladding, marble heads from sculptor Paul Van Stone and rope hung lights. Clever little design touches such as tables and benches made from old pottery wareboards match the ethos and craftsmenship of the brand’s clothing and give the store a welcoming natural feel. A big thank you to Evan, Rachel and the lads for the fit, Gareth for the paintjob and Fleur at IYA for the design. We think its the best one yet.

Pop down and see Jon and Maisie when your in the neighbourhood.

Folk
12-14 Shepherd Street
London
W1J 7JF

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