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25 Good Years

A celebration of creativity, community and craft

For 25 years, Folk Clothing has been about people – coming together, sharing ideas, and making things that feel right. A legacy of creativity, community and craftsmanship. Now, as we celebrate this milestone, we invite the next generation to pick up a pencil and shape what’s next.

For us, many good ideas start with putting pencil to paper. This humble tool is intuitive and immediate - a natural extension of the mind. That first mark on a page can lead anywhere. With creativity and curiosity at the heart of our story, the pencil becomes the symbol of our 25th anniversary celebrations – a tool for sketching, scribbling, refining and redefining what’s possible.

Over the next year, Folk Clothing will mark this moment with exclusive collections, collaborations and community initiatives.

The Archive Collection – Chosen by You

A revival of Folk’s most beloved pieces, created through a visit to the Folk Archive, as well as inspiration through the eyes of the people who wore them. Each silhouette – fostered by our community – carries a story, a memory, a mark made over time.

Like a washed denim jacket, selected by longstanding member of the Folk family, Paul Van Stone, now reinterpreted as the Anniversary Jacket, or Chris Wake’s cherished ‘Little people’ cardigan, reworked as a contemporary boxy cardigan with embroidered detailing in classic Folk tones. A playful collection rooted in nostalgia and built to be worn for the next 25 years.

Meet the Ambassadors – A Celebration of Collective Creativity

Five extraordinary makers, creators, and crafters put pencil to paper to embark on a creative journey, creating bespoke artworks inspired by the humble pencil. The result? An eclectic line-up of pieces set to auction next month, with all proceeds going towards supporting the next generation of creatives.

Joey Yu, Illustrator

Jochen Holz, Glassblower

Ali Lousada, Ceramicist

DaliaJames, Weaver

The Bursary Fund – Opening Doors for the Future

Proceeds from the artwork auction will fund a series of short-course bursaries – a tangible commitment to ensuring emerging creatives have the access, opportunity and resources to make their own mark.

Simply submit an existing artwork to be in consideration for the short-course bursary opportunity. Applications will be open from May 2025; keep an eye out on Folk’s and It’s Nice That’s channels for the chance to apply for a short-course bursary.

Creating a Lasting Legacy – the Artist in Residency Space, W1

Folk is laying the foundations for the future with the launch of its Artist in Residency space at the new Eastcastle Street Store, W1.

A dedicated creative hub where the next generation can experiment, grow, and shape the evolving Folk narrative.

The first six-month residency will be led by Joey Yu, paving the way for the next resident – be it an upcoming bursary winner of a future creative collaborator.

Through collaboration, creativity and community, Folk continues to open doors, inviting the next generation to take their place in its ongoing story – because the best ideas are still waiting to be drawn.

Celebrating 25 years of Folk

Celebrating 25 years of Folk

This collection will see us begin to celebrate 25 years as a business; a festivity that we will run across two pre collections in 2025. The garments have been specially...

Men's SS25 – New Collection

Men's SS25 – New Collection

The name of this collection is Good Feeling and that's what it's about. Coinciding with our Twenty Fifth anniversary, comes a new collection which packs all the great Folk Spring...

Women's SS25 – New Collection

Women's SS25 – New Collection

We have a Good Feeling for this Spring Summer – Our design team have reworked & refreshed our new Women's collection with a love for colour and texture, whilst refining...